Efektivitas Peran Komunikator Dalam Pemberdayaan Masyarakat Pada Program Kemitraan Bina Lingkungan PTPN V di Pekanbaru

Authors

  • Anuar Rasyid Universitas Riau

DOI:

https://doi.org/10.25077/joseta.v2i1.218

Keywords:

Efektivitas, komunikator, pemberdayaan masyarakat

Abstract

Tujuan penelitian ini adalah menganalisis efektivitas peran komunikator dalam pemberdayaan masyarakat pada Program Kemitraan Bina Lingkungan (PKBL) PTPN V di Pekanbaru. Mix Methode digunakan dalam menganalisis penelitian ini. Sampel diambil 100 orang dari 418 orang dilakukan secara simple random sampling. Wawancara mendalam dengan kepala PKBL PTPN V dan 10 orang masyarakat penerima PKBL Hasil penelitian menunjukkan bahwa secara keseluruhan efektivitas peran komunikator dalam pemberdayaan masyarakat pada PKBL PTPN V di Pekanbaru adalah baik atau efektif. Hasil pemberdayaan yang dicapai juga berada pada kategori baik. Hal ini membuktikan bahwa peran komunikator yang baik dapat menghasilkan pemberdayaan masyarakat yang baik. Komunikator Program Kemitraan Bina Lingkungan PTPN V telah berhasil memberdayakan masyarakat sasarannya.

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Published

2020-04-30

Issue

Vol. 2 No. 1 (2020): April

Section

Research Articles

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