Analisis Usaha Tahu di Kota Pariaman
DOI:
https://doi.org/10.25077/joseta.v6i1.483Keywords:
analisis usaha, tahu, R/C, keuntungan, titik impasAbstract
Agroindustri kedelai, khususnya pembuatan tahu, di Kota Pariaman potensial untuk dikembangkan karena adanya potensi peningkatan permintaan seiring jumlah penduduk yang banyak dan lokasi geografis wilayah yang dekat dengan Kota Padang sebagai pusat perdagangan bahan baku. Penelitian ini bertujuan untuk mendeskripsikan profil dan manajemen usaha serta menganalisis keuntungan dan titik impas usaha tahu di Kota Pariaman. Pada penelitian ini digunakan metode deskriptif dengan melakukan survei terhadap pelaku-pelaku usaha tahu. Usaha tahu di Kota Pariaman ada tiga yaitu usaha tahu Ajo Zul, usaha tahu Bintang dan usaha tahu Akang. Hasil penelitian menunjukkan bahwa selama periode 5 Januari sampai 5 Februari 2023 usaha tahu di Kota Pariaman telah memperoleh keuntungan dan berada di atas titik impas. Usaha tahu Ajo Zul memperoleh keuntungan sebesar Rp 28.634.988,- dengan R/C sebesar 1,157. Usaha tahu Bintang memperoleh keuntungan sebesar Rp 14.771.260 dengan R/C sebesar 1,091 dan usaha tahu Akang memperoleh keuntungan sebesar Rp 5.436.204 dengan R/C 1,257. R/C ketiga usaha tahu di Kota Pariaman bernilai lebih dari 1 yang artinya usaha menguntungkan. Berdasarkan analisis titik impas (break even point), usaha tahu Ajo Zul titik impas kuantitas sebanyak 51.461 potong tahu dengan impas penjualan sebesar Rp 51.460.693,-. Usaha tahu Bintang titik impas kuantitas sebanyak 89.920 potong tahu dengan impas penjualan sebesar Rp 89.919.679,-. Usaha tahu Akang titik impas kuantitas sebanyak 7.614 potong tahu dengan impas penjualan sebesar Rp 12.183.005,-. Hasil penelitian menunjukkan usaha tahu di Kota Pariaman sudah berada di atas titik impas.Â
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